Policy Empowerment Builds a High Ground, Accelerated Global Expansion Begins a New Journey – “Shanghai’s 10 Measures for Gaming” Charts a Global Blueprint for the City’s Gaming and Esports Industry

In April 2026, Shanghai officially issued the “Several Measures of Shanghai Municipality to Support the Development of the Gaming and Esports Industry” (abbreviated as “Shanghai’s 10 Measures for Gaming”). Featuring ten hard-core initiatives and an annual special fund of 50 million RMB, the measures inject strong momentum into the entire chain of the gaming and[…..] […]

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Vietnam Game Connect 2026 Slated for July 16 in Hanoi: Driving New Growth for the Gaming Industry Through Collaboration

Vietnam’s largest annual B2B gaming expo and conference series — Vietnam Game Connect 2026 (VGC 2026) — will take place on July 16, 2026 in Hanoi. Under the theme MEET. CONNECT. CREATE, the event shifts from market understanding to practical collaboration, connecting global resources with Vietnam’s fastgrowing gaming market. 1. Event Overview VGC is Vietnam’s[…..] […]

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Oscars’ 99th Ceremony New Rules: Strict AI Restrictions and a Revamped International Feature Category

Performances and Screenplays Must Be “Human Original”, International Films No Longer Limited by Country of Origin, Same Actor Can Receive Multiple Nominations in Same Category The Academy of Motion Picture Arts and Sciences (AMPAS) Board of Governors officially approved on May 1 the awards rules and campaign regulations for the 99th Academy Awards. A series[…..] […]

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Vietnam’s Mobile Games Rank 2nd Globally in 2025 Downloads, Export-Oriented Industry Rises Strongly

In April 2026, the 2025 Vietnam Mobile Game Industry Report, jointly released by GameGeek, the Broadcasting and Electronic Information Authority of Vietnam’s Ministry of Culture, Sports and Tourism, and Sensor Tower, revealed impressive figures for the country’s mobile game sector. Vietnam recorded 4.9 billion global downloads in 2025, firmly securing the world’s second position (trailing only[…..] […]

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CEO of UK Screen Alliance Makes the Case for Employer Engagement to Protect the Screen Industry’s Talent Pipeline

“The decisions we make now will shape the industry for years to come”: Neil Hatton’s call to action for employer engagement in Film, TV, and VFX further education Capital City College (CCC) has launched a Creative and Digital Specialist Hub and Skills Advisory Board at its Mosaic@Soho campus, bringing together employers, educators and students to[…..] […]

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2026 Gaming App Insights: Adjust Report Signals Shift to Precision & Retention

Executive Summary The global mobile gaming industry has entered a new era. No longer focused solely on scale and rapid user acquisition, the market is now defined by precision, retention, and longterm user value. This briefing synthesizes findings from multiple leading reports, with a special focus on Adjust’s 2026 Gaming App Insights Report (released April 20, 2026),[…..] […]

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German Games PR Veteran Marchsreiter Communications Announces Closure

Marchsreiter Communications, one of Germany’s longest-standing PR agencies specializing in the games industry, has ceased operations. Founder and CEO Dieter Marchsreiter announced the decision on LinkedIn, marking yet another case of an established games communications agency falling victim – albeit indirectly – to the ongoing crisis in the games sector. The Munich-based agency, known for[…..] […]

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Ukraine’s Animation Industry Rises Against All Odds: International Cooperation Accelerates, Local Policies Strengthen, Building a New European Animation Power

Against the backdrop of a rapidly reshaping global film and cultural industry, Ukrainian animation is breaking through challenges and rising at an accelerated pace through determined international engagement, strong domestic creativity, and comprehensive policy support. From a proactive presence at the Berlin International Film Festival, to major funding from European film funds, to deep cultural[…..] […]

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EA CEO: 85% of QA Work Is Now AI-Driven – But We Have More QA Staff Than Ever

Speaking at the newly launched iicon gaming summit in Las Vegas, EA CEO Andrew Wilson made notable remarks on the relationship between artificial intelligence and employment. He made it clear that at EA, AI is currently playing a role of “augmenting” rather than “displacing” human workers. During a conversation with Fox Business Network’s Liz Claman,[…..] […]

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More companies, fewer employees – Germany’s games industry is recovering only slowly

More companies, fewer employees: Germany’s games industry is recovering only slowly      Following last year’s decline, the number of games companies in Germany is growing again, albeit modestly      Employee numbers have fallen once again      ‘Amid the global wave of market consolidation, Germany is holding up better than many other countries – thanks in particular to the[…..] […]

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