Executive Summary The global mobile gaming industry has entered a new era. No longer focused solely on scale and rapid user acquisition, the market is now defined by precision, retention, and longterm user value. This briefing synthesizes findings from multiple leading reports, with a special focus on Adjust’s 2026 Gaming App Insights Report (released April 20, 2026),[…..] […]
2026 Gaming App Insights: Adjust Report Signals Shift to Precision & Retention