ZEE CONTENT AT MIPCOM 2021
ZEE CONTENT SALES ANNOUNCES POWER-PACKED SHOWCASE OF FILMS, DRAMA AND CO-PRODUCTIONS SLATE AT MIPCOM 2021
Zee Content Sales presents a handpicked bouquet of 5 new drama titles, award-winning films, and co-production titles at
Zee Content Sales, a licensing and syndication arm of Zee Entertainment Enterprises Limited (ZEEL), today announced the content showcase for MIPCOM, 2021. ZEE Content Sales is the powerhouse of one of the largest libraries of creative and broadcasting entertainment content in the world.
ZEE produces more than 50 hours of original content daily in multiple languages including International, Hindi & various Indian regional languages. Today, our library comprises of more than 300,000+ hours of content. Apart from 120,000+ hours of original content added in the last decade, ZEE boasts of the largest library of Bollywood blockbusters of 5000+ movie titles across genres.
Ashok Namboodiri, Chief Business Officer – International Business at ZEEL, stated, “Zee Content Sales has brought exciting titles to the market year on year and this year at MIPCOM 2021, we are presenting a handpicked content showcase of award-winning Hindi feature films and our latest and most original Drama titles – ‘Bhagya Lakshmi, Rishton Ka Manjha, and MEET, A Quirky Tomboy. These new titles bring in refreshed storylines adapted to changing times and suit varied audiences. Moreover, we are focusing on additional titles that truly champion inclusion and acceptance and have the potential to be further adapted in more languages and more markets.”
The slate comprises of three new, fresh family dramas that have earned immense popularity in its first run: Rishton Ka Manjha (Bonds of Relations), story of a beautiful bond between two individuals, Bhagya Lakshmi (Lucky Charm), a romantic plot that takes you through journey of Lakshmi and MEET, A Quirky Tomboy, story of a young tomboyish girl who is unafraid of breaking societal rule books.
Zee Content Sales slate also includes two award winning films, URI – a dramatized account of the retaliation by Indian Army to the 2016 URI attack and Dream Girl, a complete family entertainer. The slate includes daily drama series, Kundali Bhagya (Destined Love), which recorded a winning debut with largest weekday television audience rating in its opening week and Kumkum Bhagya, (Twist of Fate) that continues to be one of the top-rated shows in India. The slate also includes discerning content like Al Forsa Al Akheera, a romantic saga of two heartbroken souls, Mithai (Sweet Girl), an engaging family drama and SER, which is an intriguing thriller, full of suspense, romance, trust, and betrayals.
Zee Content Sales continues to offer content opportunities that transcend all geographies and ideologies, making it a truly universal, entertainment content company.
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