Skydance Animation & Breaking Games Announce New ‘Luck’ Game

Breaking Games announces exclusive partnership with Skydance Animation to publish game for the upcoming apple original film “Luck”
Breaking Games, an award-winning game publisher and manufacturer, announced that it will publish the tabletop game for “Luck,” the animated film produced by Skydance Animation for Apple Original Films, in a deal brokered by IMG. “Luck” premieres globally August 5 on Apple TV+.
“To say we are publishing the tabletop game Luck with one of the premier animation studios in the world is just mind-blowing – this is a first for Breaking Games,” said Shari Spiro, CEO and founder of Breaking Games. “We have worked closely with the team at Skydance Animation to bring the beloved characters from the movie to life by extending the experience from the television screen to right into your hands with our game.”
“We are excited to be working with Breaking Games to develop Luck the game,” said Luis Fernández, Head of Consumer Products, Skydance. “We cannot wait to see it in the hands of fans across the nation in July as another way of immersing themselves in the stunning world of Luck.”
The game Luck is based on the movie, using the same characters Sam, Bob, The Dragon, The Captain, Jeff the Unicorn, and Gerry the Leprechaun. Navigating through the Land of Luck, this beautifully illustrated game combines strategy, bidding, and – of course – Luck to claim spaces using cards that are auctioned off one at a time, with the ultimate goal of claiming four spaces in a row. Bid against your friends to see if your Luck pays off!
The film “Luck” centers around the story of Sam Greenfield, the unluckiest person in the world. When she discovers the never-before-seen Land of Luck, Sam must unite with the magical creatures there to turn her luck around. The star-studded cast includes Jane Fonda, Whoopi Goldberg, Eva Noblezada, Simon Pegg, John Ratzenberger, and many more.
The Luck game is a family game for ages eight and above and will be available from July 7, 2022, from BreakingGames.com and Amazon for $20.
Breaking Games is working with Fabacus and their proprietary technology, which is set to enhance the audience experience of licensed consumer products, providing Skydance Animation and Breaking Games with the potential to engage with consumers on a one-to-one basis through QR codes that are found on the Luck game, unlocking a host of rewards and experiences.
Consumers will be presented with the opportunity to redeem “Luck” offers, such as exclusive digital art, phone wallpapers, and exclusive offers on “Luck” products.
Additionally, attendees at this year’s GenCon in Indianapolis can see the Luck game in action, along with other Breaking Games titles, when they visit the Breaking Games Booth.
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