Category: News

Breaking Barriers, Unlocking New Frontiers: China’s Gaming Industry Ushers in a New Era of Global Market Expansion in 2025

Posted on by Awn China

Moving beyond the initial phase dominated primarily by product export, China’s gaming industry entered a period of strategic deepening in “breaking through circles and going global” in 2025. The sector is no longer satisfied with mere download numbers and revenue figures. Instead, through cultural integration, technological empowerment, and deep localization, it is pioneering an unprecedented[…..] […]

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Japan Game Awards 2025 “Future Division” Winners Announced!

Posted on by Awn China

On September 28th, the highly anticipated winners of the “Future Division” for the 2025 Japan Game Awards were officially announced. The competition in this category was exceptionally fierce, with several blockbuster titles competing for recognition. The Japan Game Awards 2025 “Future Division” is dedicated to all unreleased products (including video presentations and hardware) announced or[…..] […]

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FUTURE MAGES REJOICE! MAGIC SCHOOL, WHIMEL ACADEMY IS OPEN FOR ADMISSION OCT. 24TH

Posted on by Awn China

Spellbinding Academic Opportunities And An Endless Wardrobe Await You Indie developer Impossible Home is excited to announce their debut title, Whimel Academy, a cozy fantasy time manager, will be fully released on Steam October 24th! Attend various magical courses in this cozy magic school sim, befriend classmates, and experience enchanting part-time jobs. Welcome to Whimel[…..] […]

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The Animation Is Film Festival Returns Oct. 17-19!

Posted on by Awn China

Los Angeles’ first chance to experience this year’s most essential films on their journey to end-of-year awards and “Best of” lists. The carefully curated lineup — pairing new works from animation legends alongside exciting debuts — stands as a true celebration of the medium. As a thank you, our friends at AIF are happy to[…..] […]

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UK Creative Industry Bodies Jointly Condemn Government’s “Ostrich Policy” on AI Copyright Protection

Posted on by Awn China

Several of the UK’s most influential creative industry organizations today issued a joint statement, strongly criticizing the UK government for its “deliberately evasive” stance on copyright protection within its AI policy. They warned that this approach will severely damage the UK’s world-leading creative industries and risk isolating the UK in the global setting of AI[…..] […]

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“The Girl Who Cried Pearls”Wins Best Canadian Animation at the 2025 Ottawa International Animation Festival

Posted on by Awn China

“The Girl Who Cried Pearls” by Chris Lavis and Maciek Szczerbowski Wins Best Canadian Animation at the 2025 Ottawa International Animation Festival The week-long 2025 Ottawa International Animation Festival (OIAF) concluded on September 27th, officially announcing the winners of this year’s competition categories. Animation artists and production companies from around the world gathered to celebrate[…..] […]

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Sony’s Strategic Shift: Focusing on Single-Player Games to Become the King, While AI Accelerates Development but Poses Layoff Risks

Posted on by Awn China

Recently, Sony Interactive Entertainment (SIE) announced a major strategic adjustment, gradually reducing its investment in live-service games (i.e., continuously updated online multiplayer games) and shifting its focus to high-quality single-player game development, aiming to solidify its position as the “King of Single-Player Games.” At the same time, Sony shared insights into its use of artificial[…..] […]

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Xbox Opens New Position in China, Signaling Deepened Commitment to the Market

Posted on by Awn China

Recently, Xbox, the gaming brand under Microsoft, has opened a key position in China, a move seen by the industry as a strategic step to further deepen its presence in the Chinese market. The establishment of this role not only reflects Xbox’s emphasis on the Chinese market but also suggests potential future expansions of its[…..] […]

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HIGHLY ANTICIPATED MMORPG “BLUE PROTOCOL: STAR RESONANCE” LAUNCHES ON OCTOBER 9, 2025

Posted on by Awn China

—Cross Platform Play Between PC and Mobile— —Wishlist on Steam and Epic Game Store; Pre-Register on App Store and Google Play— —Commemorative Music Video Celebrates Over 29,000 Closed Beta Players— —In-Game Rewards for Crunchyroll Members— Trailer The highly anticipated anime-inspired MMORPG Blue Protocol: Star Resonance will officially launch across Europe, North America, and South America[…..] […]

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