Netflix game downloads pass 340m

Netflix game downloads pass 340m, GTA: San Andreas nears 50m, according to estimates

It’s been 3- months since Netflix outlined what is effectively a reboot of its games strategy at GDC 2025. Now, let’s see the data from Appmagic to see both total lifetime Netflix game downloads and also installs.

Appmagic estimates total lifetime Netflix game downloads stand at over 342.5m since it started adding games to the service in August 2021.

The top game by some distance is still Grand Theft Auto: San Andreas, which arrived on the service in December 2023 and has racked up an estimated 48.3m installs by mid June.

The huge marketing push around Squid Game in December 2024 plus the game tie-in’s free availability whether you’re a Netflix subscriber or not appeared to have worked; Squid Game Unleashed now has over 20m downloads just six months after release.

Downloads are slowing a little for surprise hit Storyteller, while the rest of the top ten games here continue to rack up solid numbers. Bloons, Football Manager, SpongeBob and Too Hot To Handle feel pretty evergreen at this point, though Grand Theft Auto: Vice City is not – it was removed from Netflix games in December 2024 as the streaming giant continues to trim its portfolio.

Netflix game downloads (lifetime): 11-20:

11. Netflix Stories (7.9m)
    12. Scriptic (6.7m)
    13. Sonic Mania Plus (6.2m)
    14. Stranger Things: 1984 (6.1m)
    15. Too Hot To Handle 3 (5.8m)
    16. Sonic Prime Dash (5.7m)
    17. Classic Solitaire  (5.2m)
    18. Too Hot to Handle 2 (4.4m)
    19. Into the Dead 2: Unleashed (4.35m)
    20. GTA III (4.3m)

There are two Sonic games in the 11-20 bracket, and several other games that lean on familiar IP, with dating/romance games well represented through Netflix Stories and two more Too Hot To Handle titles. Like Vice City, GTA III was removed from the service in December 2024, so expect that to continue to drop in these charts over time.

Next, let’s take a look at Appmagic’s estimate of the best-performing games in the past 30 days and see which games are currently popular.

Blow is trending now through Appmagic’s estimates of the top performing games in the last 30 days.

Netflix is also trimming its game catalogue of titles that didn’t resonate well. Indie game Poinpy – made by the indie creator behind cult banger Downwell – is leaving the service soon, having racked up just over 400k downloads since launch in June 2022. League of Legends spin off Hextech Mayhem is also no longer available after 1m installs. Netflix bosses Jeet Shroff and Alain Tascan promised a new era of party, kids and big-name games at GDC earlier this year.And Tascan later told us the streaming giant has the ‘grit’ to be in games for the long term, unlike other tech and entertainment giants that entered and then swiftly departed the space.

Expect Netflix games to showcase tighter integrations with its TV and film content, along the lines of that Black Mirror game, in the next few months and years – and more to come as it adds couch-based party games like those that were once the core of the Wii’s success in the late 2000s.