‘LooLoo Kids’ Expands in the Middle East

Fauna Entertainment has announced it is expanding the “LooLoo Kids” brand into the Middle East through its local partner, Markettcom. Building on its partnership with MoraTV, the expansion follows the collaboration between Fauna and MoraTV in Turkey and the Balkans in 2023, through content distribution, as well as licensing and merchandise deals.

The deal will introduce a range of “LooLoo Kids”-branded Fast-Moving Consumer Goods (FMCGs), including beverages and candy toys, tailored for the Middle Eastern market with licensee, Sweetbox.