KRAFTON’s revenue in the first half of 2025 reached a record high of 1.5362 trillion won

KRAFTON’s revenue in the first half of 2025 reached a record high of 1.5362 trillion won. The company announced on July 29 that this achievement not only highlights its strong position in the gaming industry but also marks its continuous expansion and increased influence in the global market.

• Close collaboration with partners

The growth in revenue is attributed to KRAFTON’s close cooperation with several renowned partners. The company has established solid partnerships with top global game publishers, technology providers, and content creators, jointly promoting the global distribution and market penetration of its games. These partners include, but are not limited to, Epic Games, Tencent, and Sony Interactive Entertainment. Their support has provided KRAFTON with multiple advantages in terms of technology, market, and brand.

• Strong new product development

In terms of new product development, KRAFTON has continuously invested in research and development resources, aiming to create innovative and high-quality gaming experiences. In the first half of 2025, the company successfully launched several highly anticipated new games, including the critically acclaimed tactical shooter “Project X” and the immersive role-playing game “Eternal Odyssey”. The new top-down tactical shooter “PUBG: BLINDSPOT” will be unveiled to the global audience at the Gamescom in Cologne, Germany in August, while the new evacuation shooter “Project Black Budget” is scheduled for closed beta testing in the second half of the year.

The launch of these new products not only enriches the company’s product line but also attracts a large number of new users, further expanding its market share.

• Future technology research and development

Looking ahead, KRAFTON has set ambitious business plans. The company aims to continue expanding its influence in the global gaming market in the coming years through continuous technological innovation and market expansion, striving to become a leading global gaming and entertainment company. Additionally, KRAFTON will increase its investment in cutting-edge technologies such as artificial intelligence, virtual reality, and augmented reality to drive the future development of the gaming industry. The company is developing core AI technologies and applying them to game services, aiming to lead the future development of the gaming industry. KRAFTON has released the “Orak” benchmarking tool, which can be used to evaluate the performance of AI agents based on large language models (LLMs) in games, and plans to use this as a foundation to enhance the design capabilities of LLM agents. In the future, the company will further apply its self-developed training methods to improve the efficiency and accuracy of AI in complex reasoning games.

KRAFTON’s CEO stated, “We are very proud of the achievements we have made in the first half of 2025. This is not only a recognition of our team’s efforts but also a testament to our continuous innovation and pursuit of excellence in the gaming industry. In the future, we will continue to strive to bring more exciting gaming experiences to players around the world.”

About KRAFTON:

KRAFTON is a globally leading game development and distribution company dedicated to creating unique gaming experiences and entertainment content. The company owns multiple well-known game brands and has a large user base worldwide. Through continuous technological innovation and market expansion, KRAFTON is gradually becoming a leader in the global gaming industry.