Hearst Media and Toonz Media Enter Into Strategic Partnership for NA Market

Hearst Media Production Group and Toonz Media Group have announced a partnership to produce new animated productions. Hearst Media Production Group, a business unit of Hearst Television, is a producer and distributor of television programming.

Through the new partnership, Hearst Media Production Group brings its distribution prowess to engage U.S. audiences with Toonz’s slate of children’s animation productions including brand new titles like “Paddypaws,” “Sunnyside Billy,” “Kingdom of None” and “Aliens In My Backpack.”

“This is a strategic alliance for Toonz as we broaden our presence in North America,” says Bruno Zarka, chief sales and marketing officer, Toonz Media Group. “We are confident that together Toonz and Hearst Media Production Group can produce and deliver high quality content that will appeal and entertain children and family audiences everywhere.”

“Creating key alliances with global partners like Toonz is critical to Hearst Media Production Group’s aggressive strategy to expand our reach into all genres of content for all audiences,” says Angelica Rosas McDaniel, executive vice president, general manager, entertainment, Hearst Media Production Group.

Source: License Global