Chinese game makers look abroad to avoid regulations, fees at home

Makers of Genshin Impact, Strinova seek higher profit margins overseas

Chinese video game makers are eyeing growth overseas, developing titles targeted at other countries as well as localized versions of Chinese games, as they are hampered at home by strict regulations and heavy app store fees.

At the Tokyo Game Show in September, Strinova, a PC title from studio iDreamSky, was the focus of attention. The third-person shooter features anime-style characters that can switch from 3D to 2D, sticking to walls to dodge bulletsDuring the exhibition, the producer of “Strinova” , Da Chui, personally attended the event and conducted face-to-face exchanges with players, sharing the game’s creative philosophy and behind-the-scenes stories. He stated that the development team was a fanatic of shooting games and anime works. And “Kalaphyos” (Strinova) is a game that perfectly integrates the art of anime with the joy of shooting.

In the creative concept, Da Chui emphasizes three key words “different, sportsmanship, positive social interaction”. in the field of shooting competitive games, he says, most games rely on cover, silent steps, and the slow speed of the timing machine for combat. However, in the innovative “Strinova” mechanism, players can enjoy the excitement and excitement of the game in the high-maneuver, fast-paced attack and defense.

Through the innovative mechanism, “Strinova”  has also derived a variety of body play, the game character can freely switch between 2D and 3D states, a key avatar “paper man”, so as to lower the impact surface, and even stick to the wall to move, floating and flying. In order to match this unique stringing mechanism, the R & D team made more breakthroughs in design. For example, in the ballistics, skills, props and map design, do clever thoughts, so that the “body law” in the competition.

Da Chui also said that the spirit of animation passed to people is hard work and cooperation, which is consistent with the spiritual quality of teamwork, never give up, and fight to finally achieve the wind. Every time I see the players go through countless setbacks, but they can still bravely overcome the inner struggle, and join hands with the team to achieve transcendence and common growth, my heart can not help but surge a deep joy and inexhaustible pride. He sincerely hopes that Strinova can become a bridge that closely connects players around the world, so that the power of unity and struggle can cross borders.