Blizzard Entertainment Will Unveil Its Annual Plans for Four Classic IPs Starting This Month.
Blizzard Entertainment will unveil its annual plans for four classic IPs starting this month. To celebrate the company’s 35th anniversary, a series of specialized livestreams titled “Blizzard Showcase” will be held beginning January 30 (Beijing Time), with development teams personally revealing upcoming updates and key content previews.

Schedule of the four livestreams:
World of Warcraft: January 30, 1:00 AM
Overwatch: February 5, 2:00 AM
Hearthstone: February 10, 1:30 AM
Diablo 30th Anniversary Special: February 12, 6:00 AM

This series of announcements marks the official launch of Blizzard’s 2026 content roadmap, outlining future development directions for its four core franchises. Although IPs such as StarCraft and Heroes of the Storm are not included in this round of showcases, elements related to them appeared in earlier 35th-anniversary visual materials, suggesting they may be featured in subsequent celebratory activities.
Notably, the “Blizzard Showcase” focuses more on in-depth updates for existing product lines and direct communication with developers, rather than announcements of entirely new IPs. As for new game reveals, Blizzard has previously confirmed that the in-person BlizzCon will return in 2026, where a broader lineup of games and strategic updates are expected to be shared.

As Blizzard gradually moves past recent operational adjustments, whether it can regain player confidence through its 35th-anniversary celebrations and these upcoming showcases will be a key focus for the industry in the coming months.
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