When the Golden-Rod meets the Golden Arches! The official promotional animation for the exciting collaboration between “Black Myth: Wukong” and McDonald’s has been released.

Today, the gaming and food industries witnessed a cross-dimensional surprise partnership. The highly anticipated domestic 3A action game “Black Myth: Wukong” has officially teamed up with the international fast-food giant McDonald’s to release a themed promotional animation, announcing the start of a unique “quest for gold”. At the same time, the co-branded products are now available for purchase.
https://www.bilibili.com/video/BV1dgJkz5ENz/?spm_id_from=333.337.search-card.all.click
In this short yet highly creative animation, the protagonist “Destined One” does not engage in a fierce battle with the powerful Demon King but instead steps into a bustling McDonald’s restaurant filled with the aroma of food. We see him holding his signature iron rod, not to subdue demons, but casually stirring a drink that emits a mysterious glow – the exclusive collaboration “McFlurry”. The animation is of high quality, skillfully blending the dark mythological style of the game with the bright and cheerful atmosphere of McDonald’s, creating a unique visual impact. Moreover, the “Destined One” gazes affectionately at a golden and crispy “So Big Chicken Wing”, his focused expression as if he were examining a rare treasure, adding a touch of humor.
Since its announcement, “Black Myth: Wukong” has attracted global attention with its top-notch visual effects and profound interpretation of Chinese mythology. As a significant symbol of popular culture, McDonald’s has always been committed to bringing consumers fresh experiences through cross-industry collaborations. This partnership is not only another example of game culture penetrating mainstream life scenarios but also provides a unique opportunity for players to gather offline and share their enthusiasm while waiting for the game’s release.
A journey of courage, exploration, and deliciousness is about to unfold. Now, let’s meet at McDonald’s, replenish our “energy”, and keep the appointment with the “Destined One”!
About “Black Myth: Wukong”:
“Black Myth: Wukong” is an action role-playing game developed by Game Science Company, set against the backdrop of Chinese mythology. Players will take on the role of the “Destined One”, exploring the truth of the past and embarking on a challenging adventure in a world full of mystery and danger.
About McDonald’s:
McDonald’s is a globally renowned fast-food service brand, dedicated to providing consumers with convenient and enjoyable dining experiences.
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