ZAG Signs TCC Global as Exclusive Loyalty Partner for Miraculous across EMEA
ZAG has announced that it has signed an exclusive agreement with TCC Global as the exclusive loyalty partner for flagship brand “Miraculous – Tales of Ladybug and Cat Noir” for the EMEA region. The announcement was made by Julian Zag, executive vice president, global operations and head of consumer products, ZAG.
Loyalty program market leader TCC Global has been working with brands and retailers for over 30 years, engaging billions of shoppers, and hundreds of retailers, to build a loyal customer base by partnering with brands that shoppers know and love and implementing meaningful and rewarding loyalty programs. Working together with ZAG, TCC Global will implement specialized loyalty programs for the globally loved Miraculous – Tales of Ladybug and Cat Noir to include instant rewards, redemption rewards, games, spend and get offers, and sponsor products.
“TCC Global is well-known for creating well-designed loyalty campaigns that excite shoppers and reward loyalty in meaningful ways,” commented Julian Zag. “Miraculous has become one of the worlds most loved and recognizable brands with over one billion dollars in retail sales to date, and we are delighted that TCC will be creating compelling and relevant shopper offers for our fans to enjoy further connecting with our heroes Miraculous Ladybug and Cat Noir across EMEA.”
“We, at TCC, are very excited to announce our partnership with ZAG, which will allow us to bring ‘Miraculous’ into the world of loyalty campaigns through our network, delighting shoppers and families across EMEA,” says Marco Camisi, vice president, global entertainment. “Retailers will fall in love with the combination of ‘Miraculous’’ contemporary and relevant values – friendship, inclusion, girl empowerment – and the impressive content pipeline will keep a smile on many shoppers’ faces for a long time to come!”
With a massive fan base of young adult “Miraculers,” (ages 15-25), Miraculous has become a digital planetary craze with over 30 billion views on YouTube (authorized and user-generated content); over
180 million downloads of the official app; and over 300 million+ plays on Roblox. Over 250 million products have been sold during the past four years and retail sales have surpassed US$1 billion worldwide to date. Miraculous is the winner of 27 awards, including the 2018 Teen Choice Award for Choice Animated Series.
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