TTPM Announces Launch of TheToyAuthority on TikTok
TTPM, the leading video product reviewer for toys, baby gear, and pet gear, is expanding their digital toy expertise to a new platform: TikTok! Dedicated to featuring on-trend, fun, and buzzworthy products, TheToyAuthority is the new premier destination for toy launches, in a format never seen before.
“TikTok has become the go to for innovative short form content and toys are the perfect fit for this,” said Jim Silver, CEO, TTPM. “TheToyAuthority will allow us to showcase the latest and greatest toys in a way that resonates with fans. We’ll be able to step outside the box of our typical toy reviews and demo products like never before. We’re filling a void for both the industry and the consumer with this exciting new initiative. We plan on posting new TikToks twice daily, using the TikTok trending music and sounds.”
Follow us at TheToyAuthority on TikTok!
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